C_C4H260_01 Practice Exam Tests Latest Updated on Jul-2022 [Q54-Q73]

NO.54 You want to implement Product Recommendations and you need to simulate the results before the e- mail with recommendations is sent. In which of the following apps can you preview the result of your new or updated configuration? Note: There are 2 correct Answers to this question.

NO.55 You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct Answers to this question.

NO.56 You are using the A/B testing feature of campaign management to maximize the efficiency of your e- mail campaigns. Which determination methods for identifying the winner email are supported in SAP Marketing Cloud? Note: There are 2 correct Answers to this question.

NO.57 Which Core Data Services (CDS) view types are typically called by analytical tools such as SAP Analytics Cloud or the Query Browser?

NO.58 You need to execute campaigns based on the buying propensity applicable for some specific country and region. This means that you will have to create a predictive model. How can you restrict the validity of a predictive model?

NO.59 When working with the Lead Nurture Stream app, you can define multiple lead stages and multiple campaigns for each stage. What is the maximum number of stages that can be defined and the maximum number of campaigns per stage?

NO.60 You are loading accounts and contacts originating in SAP S/4HANA into your SAP Marketing Cloud system. What is the required configuration to distinguish these entities?

NO.61 A company plans their budget for each brand by country, region, industry, and media types. For this company, the manufacturing industry is not relevant for the Bahamas. Assume that the relevant marketing areas, media types, and custom dimensions have been created. What are some key steps to consider when you are creating the planning model for this company? Note: There are 2 correct Answers to this question.

NO.62 Which features are available for both public and private budget plans in the Budget Plans application?
Note: There are 3 correct Answers to this question.

NO.63 You want to register for an event where the e-mail address is required as an ID. A member of your family also wants to register using that same e-mail address. What do you need to configure to allow this to happen in SAP Marketing Cloud?

NO.64 Your customer wants to send a discount to every consumer as soon as they install their mobile app. Which of the following are the correct campaign types to use? Note: There are 2 correct answers to this question.

NO.65 You want to import/export data to/from SAP Marketing Cloud. Which applications do you need to configure to use the standard APIs? Note: There are 3 correct Answers to this question.

NO.66 You want to import/export data to/from SAP Marketing Cloud. Which applications do you need to configure to use the standard APIs? Note: There are 3 correct answers to this question.

NO.67 Your customer wants to improve the business process between marketing and direct or indirect sales areas. You recommend to implement the SAP Sales Cloud integration. Which business processes can you realize by integrating SAP Marketing Cloud and SAP Sales Cloud? Note: There are 3 correct Answers to this question.

NO.68 You are launching a campaign to update the marketing permissions of all your customers. Which of the following content types can you use? Note: There are 3 correct Answers to this question.

NO.69 You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?

NO.70 When it comes to best practices and how to configure your data sources, what needs to be considered with regard to interactions? Note: There are 2 correct Answers to this question.

NO.71 You want to delete the interactions of several contacts from SAP Marketing Cloud that were collected via one specific source system. Interaction information from other sources can remain in SAP Marketing Cloud. Which application jobs do you need to execute? Note: There are 2 correct answers to this question.

NO.72 In SAP Marketing Cloud, you can leverage custom fields to create your own scores and display them on the profile. Which business contexts can you choose in custom field creation so that you can use them for your score? Note: There are 2 correct answers to this question.

NO.73 Your customer data needs to be seen in the Marketing Calendar for the purpose of trade promotions.
Which of the following fields are mandatory to maintain in the Custom Business Object (CBO)? Note:
There are 3 correct Answers to this question.